The great finale of CONTENTshift will take place at the 2024 Frankfurt Book Fair in October. The five finalists will give its final pitch to the jury and the ultimate winner will be honoured as the Content Startup of the Year. During the fair, the startups have the chance to expand their professional network and enjoy further opportunities to showcase their work among the public. The winner will receive a grant amounting to 10,000€. All five participants will receive the membership in the startup club for one year free of charge.